Brief Story
Hey Harper! is a jewelry company from Portugal, that believes in quality at fair prices. They want to make sure that every woman feels 100% confident in her skin.
Every piece is crafted aiming that their clients go out and conquer the world! Huge fans of Luxury without giving away a kidney.
Brief Story
Hey Harper! is a jewelry company from Portugal, that believes in quality at fair prices. They want to make sure that every woman feels 100% confident in her skin.
Every piece is crafted aiming that their clients go out and conquer the world! Huge fans of Luxury without giving away a kidney.
Brief Story
Hey Harper! is a jewelry company from Portugal, that believes in quality at fair prices. They want to make sure that every woman feels 100% confident in her skin.
Every piece is crafted aiming that their clients go out and conquer the world! Huge fans of Luxury without giving away a kidney.
Goals
• Increase Sales in the French Market
• Entry of a New Market (US)
Strategy
• Paid Social
Goals
• Increase Sales in the French Market
• Entry of a New Market (US)
Strategy
• Paid Social
Goals
• Increase Sales in the French Market
• Entry of a New Market (US)
Strategy
• Paid Social
How did we do it?
Hey Harper’s main goal was to increase sales of custom jewellery in the French market and, ultimately, to enter the US market, a choice made by our customer.
To achieve these goals we focused only on Social Paid. This choice was made due to, on the one hand, it being the cheapest way to enter a new market in an industry with high competition as jewellery, and, on the other hand, it already was the strategy used in the french market. With all that in mind, we believed that this would be the easiest and fastest way to scale.
Our strategy went through the creation of campaigns oriented for sales to increase Revenue. We focused some of the budget available on relevant Traffic campaigns to increase site visits and increase our audiences so we could use them in Remarketing campaigns.
How did we do it?
Hey Harper’s main goal was to increase sales of custom jewellery in the French market and, ultimately, to enter the US market, a choice made by our customer.
To achieve these goals we focused only on Social Paid. This choice was made due to, on the one hand, it being the cheapest way to enter a new market in an industry with high competition as jewellery, and, on the other hand, it already was the strategy used in the french market. With all that in mind, we believed that this would be the easiest and fastest way to scale.
Our strategy went through the creation of campaigns oriented for sales to increase Revenue. We focused some of the budget available on relevant Traffic campaigns to increase site visits and increase our audiences so we could use them in Remarketing campaigns.
How did we do it?
Hey Harper’s main goal was to increase sales of custom jewellery in the French market and, ultimately, to enter the US market, a choice made by our customer.
To achieve these goals we focused only on Social Paid. This choice was made due to, on the one hand, it being the cheapest way to enter a new market in an industry with high competition as jewellery, and, on the other hand, it already was the strategy used in the french market. With all that in mind, we believed that this would be the easiest and fastest way to scale.
Our strategy went through the creation of campaigns oriented for sales to increase Revenue. We focused some of the budget available on relevant Traffic campaigns to increase site visits and increase our audiences so we could use them in Remarketing campaigns.
